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The emblem for the 2024 NHL Winter Traditional in Seattle was unveiled by the league this previous weekend. The fifteenth annual New Yr’s out of doors sport shall be held at T-Cellular Park, residence of baseball’s Seattle Mariners, between the host Seattle Kraken and the Vegas Golden Knights.
With a concentrate on nautical themes, the blue, mild blue, lighter blue, pink, and gold emblem exhibits a lightweight blue compass with its pink dial pointing to the northwest location of the sport; the nautical theme continues with the waves of water proven on the backside of the brand in addition to the rope used to encircle the scripted lettering.
Right here’s the complete emblem suite displaying secondary logos and wordmarks:

The nautical theme performs up each the host metropolis of Seattle with its location on the waterfront and “wealthy coastal historical past,” in addition to the host Seattle Kraken, named for a mythological sea creature which attacked these navigating the oceans. Total the brand is pretty easy; the one extra refined reference in there’s the small pink eye in the course of the “n,” giving that very same trace of pink we see within the major Kraken emblem.

The scripted typeface used for “Winter” carries on with the identical type we’ve seen for the reason that first Winter Traditional again in 2008, be aware that the mark has certainly developed barely from 12 months to 12 months, which you’ll be able to see within the graphic under:

The 2024 NHL Winter Traditional shall be performed on Monday, January 1, 2024, at T-Cellular Park in Seattle; will probably be the primary NHL out of doors sport performed in Seattle and the primary time the Kraken has participated in a single. The Vegas Golden Knights beforehand performed in an out of doors sport, albeit with no followers in attendance or at a stadium, in opposition to the Colorado Avalanche at Lake Tahoe in February 2021 — a sport most remembered for the practically 9-hour delay between the primary and second intervals attributable to warmth and daylight.
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