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The New Jersey Devils have introduced they are going to put on the emblem of RWJBarnabas Well being, the “largest and most complete tutorial well being care system within the state of New Jersey,” on the entrance of their house sweaters starting with their sport final evening towards the New York Rangers.
“We’re past excited to increase our long-standing partnership with the biggest tutorial well being care system in New Jersey, RWJBarnabas Well being, and collectively unveil the first-ever jersey patch accomplice for the New Jersey Devils,” Jake Reynolds, President of the New Jersey Devils mentioned within the press launch. “Along with RWJBarnabas Well being, we are going to proceed to play an instrumental function in supporting youth hockey applications, fulfill our shared imaginative and prescient of constructing more healthy communities all through New Jersey and assist assist the best stage of look after our athletes.”
The patch reveals the RWJBarnabas brand, a wordmark, in pink and blue. The brand was not recoloured to match the Devils’ red-and-black color scheme higher. The group says it is a multi-year settlement.
LINK: New Jersey Devils logo and uniform history
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The black house helmets will proceed to function the emblem of Prudential. The Devils presently don’t put on an commercial on their highway sweaters however they do put on a brand on their highway white helmets — as a part of their Devils Purchase Black Program, “a advertising and marketing program designed to assist New Jersey-based Black-owned companies acquire publicity amongst its key buyer base to allow them to develop and succeed.” The 2023-24 season is the fourth yr by which the Devils have provided this program; this season, the membership is sporting the emblem of PeduL, a variety recruiting market.
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