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Listed below are a number of unsolicited affords I obtained in e-mail and varied messaging in the present day:
- An unsolicited e-mail explaining my web site was gradual and never high-ranking in website positioning.
- One other unsolicited provide to completely redo my social media.
- And but a 3rd unsolicited provide to make my consulting enterprise far more profitable by permitting AI to write down content material for me. (Me!!)
It isn’t even midday.
All these unsolicited affords have one factor in frequent: They need to assist me as a result of I am operating my enterprise “fallacious.” They—and solely they—can assist me run it proper.
Nope. These affords are fallacious.
All of those are the equal of chilly calls. I do not know these individuals or what they’ll do. No testimonials, no cues for me to see their worth.
They clearly do not know me or my enterprise.
Worse, I am fairly positive there’s just one factor that the individuals behind these affords have in frequent: they succeed at separating would-be consultants or enterprise individuals from their hard-earned cash. The individuals behind the affords—if they’re individuals, and never bots or AI—have a enterprise mannequin that steals from strangers.
You Do not Want Unsolicited Assist from Strangers
In case you’re a guide, particularly should you’re new to consulting, do not fall for these schemes. That is all they’re—unsolicited affords of assist from strangers. They do not know you or your corporation.
However they do prey on individuals who won’t have the conceit to persevere.
Earlier than paying anybody for something, here is just a little check to see should you ought to imagine any of their claims:
- Make certain each provide of unsolicited recommendation factors again to an internet site.
- Learn that web site to see what they actually provide and any testimonials of the provide. And to see the value for that provide.
- In a separate window, do a search on all their testimonials and see if these individuals are actual, and nonetheless have their consulting (or any!) enterprise. Does the worth of their promise meet any type of actuality?
It is attainable you will see an actual provide in amongst all this chaff of unsolicited assist. However I think not.
Work on your corporation engine (see Successful Independent Consulting: Relationships That Focus on Mutual Benefit.) Create content material that issues to your best prospects. Construct on small successes.
However ignore all that unsolicited recommendation from people who find themselves not profitable and do not find out about your corporation. You are able to do with out their unsolicited “assist.”
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